Published on www.foundit.in 01 May 2025
Shopee Video is a short-form video feature for users to watch videos and create videos for entertainment consumption and driving sales. The Shopee Video Project team is a cross-department and cross-functional project team, with core members coming from the Marketing and BD departments.
The Shopee Video Marketing Team Is Responsible For
- Planning and executing all user-facing Video initiatives, including but not limited to communications, marketing BAU and campaign programs.
- Performance tracking, data analysis, incentive design, and budgeting
- Collaborate with the Regional and Local Products teams to ensure key features are in place to drive the Video project objectives.
- Plan content-rich campaigns to drive product adoption and retention.
- Collaborate with internal stakeholders to obtain buy-in and resources, ensure Video campaigns rollout successfully, and seek high-impact external partnerships to drive Video business objectives.
- Responsible for creating communication strategies and branding for all Video campaigns.
- Maintain and create campaign performance trackers, analyze data, and produce meaningful insights in professional deck formats.
- Bachelor's degree with at least 4 years of experience, ideally experienced in Community/ Online Marketing campaign planning and execution.
- Excellent understanding of the local media landscape.
- Strong project management and execution abilities.
- Strong data analytical skills.
- Self-starter and a team-player who enjoys a fast-paced environment.
- Excellent communication and presentation skills.